GRACE LONG
Bellarmine University
Date (Aug 2022 - present)
EDUCATION
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This is a logo I designed for BR Supply Inc.
I took inspiration from Franco Grigani’s simple yet meaningful
Woolmark design.
Like the Woolmark
logo, I desired my
design to be sleek
and simple while
having a deeper
meaning behind its creation.
Within the logo, the placement of the handshake and "built on reputation" tagline is an intentional move to symbolize the fact that meaningful employee-customer relationships are integral beams that support the company and its mission. I made this logo with the help of Adobe Illustrator and Adobe Express.
This is a flyer that I designed for Bellarmine University's BUKnighted RSO Pop-Up Thrift Store event. One of my favorite parts of this design is the playful ironic contrast that is created when you put flat patterns on moving characters' clothing. This technique was inspired by graphic designer Ludwig Holhwien's work with the clothing brand Confection Khel.
As I was creating my flyer, I used alignment techniques I learned from Robin Williams's Non-Designer's Design Book to strengthen the design's composition. I created this whole design on Adobe Express.
This is an ad that I designed for Wit & Wisdom Candles & Melts. This company has a mission to evoke emotion through the power of scent. Therefore, when brainstorming this project, I was intrigued by the idea of creating an alluring scent wave design to effectively trap the viewer's gaze onto
the ad. For this piece,
I looked towards
Giovanni Pintori's
advertising prowess
and specifically took
inspiration from his
Olivetti Lettera 22 ad
campaign. Pintori's bold
use of color and repeating
patterns caught my eye, so
I tried to replicate that same
feeling in this redesign. I created this design exclusively on Adobe Express.
